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How to build a comprehensive real estate online presence

Housing Wire

First impressions matter, especially in the luxury real estate market. A well-designed and captivating digital platform instantly conveys professionalism, credibility and exclusivity — and the opposite can turn customers away. Incorporate high-quality images, elegant typography and a color palette that exudes luxury.

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What are the trending interior design colors for 2023?

Inman

When listing a luxury property, agents must bear in mind that buyers’ expectations are higher than ever. They want to see a home that aligns with the aspirational architectural content they watch and read. And color can effectively illustrate that designer lifestyle.

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How to write a lead-winning, memorable real estate agent bio (+ examples)

Housing Wire

As a real estate agent, you may think clients should care more about their next home than your life story. And while that may be true, well-crafted real estate agent bios can build trust and credibility and serve as a powerful tool in an agent’s marketing arsenal — giving prospective clients.

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How to Become a Luxury Real Estate Appraiser

McKissock

Are you interested in learning how to become a luxury real estate appraiser ? Not only can you charge higher fees while completing fewer assignments per month, but you’ll also have the opportunity to evaluate custom, high-end properties that are interesting and challenging to appraise.

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How to Sell Your House Fast in Chicago with Targeted Updates and Spot-on Pricing

Chicagoland Appraisal Blog

To help you overcome these challenges, HomeLight spoke with one of the most successful real estate agents in the Chicago metro area, one of the city’s leading home appraisers, and a professional Chicago landscaper. We also researched Chicago neighborhood trends and local real estate statistics.