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How to become a luxury real estate agent

Housing Wire

You might be ready to take on the luxury real estate market! I’ll show you what it takes to succeed as a luxury real estate agent in any market. Polished branding and online presence Luxury clients expect excellence in every aspect, including the presentation of their potential homes.

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Real estate agents’ 12-month prospecting plan

Housing Wire

Event marketing can be key to success in building relationships and meeting new potential buyers and sellers. There are several categories of events. Events you create, promote, and manage yourself, events that you can sponsor which are created by others, and smaller get-togethers with select groups from your list.

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Where real estate agents can find listings today

Housing Wire

Other areas to find those listing leads: Educational events- Partner with a lender. Showcase the event as an economic update and interest rate update. Invite everyone in your database to these educational events. Make sure to call everyone that attends after the event. Offer your database an annual real estate check up.

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How to write a lead-winning, memorable real estate agent bio (+ examples)

Housing Wire

As a real estate agent, you may think clients should care more about their next home than your life story. And while that may be true, well-crafted real estate agent bios can build trust and credibility and serve as a powerful tool in an agent’s marketing arsenal — giving prospective clients.

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Opinion: why real estate agents should serve their community

Housing Wire

Real estate agents and business leaders play a pivotal role in improving the cities in which they operate, making community service an essential value to their professions. Demonstrate your values to customers Buyers and sellers want more than just transactional relationships with their agents.

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Are homebuilders burning bridges with real estate agents?

Housing Wire

Real estate agent Alanna Strei’s client wanted to check out “Tesoro Vista Del Sur,” 134 newly built townhouses in the Ocean View Hills area of San Diego. Exclusive access to the HW+ Slack community and virtual events. The post Are homebuilders burning bridges with real estate agents?

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Why there are so few real estate agents of color

Housing Wire

Sudi Hernandez of Cloud 9 Real Estate Group loses leads when a client hears her Cuban accent. James Dunn of eXp Realty surprised a client with his answer to their question, “You’re white, right?”. Amy Kong of Trust Real Estate hosts open houses where people ask, “Where is the agent?”.