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The 22 must-have real estate marketing tools for 2024

Housing Wire

Our comprehensive guide to the best real estate marketing tools provides you with a helpful assortment of easy-to-use, effective marketing products to turn your business into a revenue engine in 2024.

Tools 408
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9 innovative strategies to get more real estate seller leads in 2024

Housing Wire

With low housing inventory nationwide, agents are using innovative ways to find real estate seller leads and convert them into listings. To help you snag more listings, we updated our list of proven strategies to win more real estate seller leads in 2024. If you want a shot at generating seller leads online, you need one, too.

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16 real estate prospecting ideas, tips & tools for 2023

Housing Wire

Real estate prospecting is a necessary activity for agents aiming to build a robust pipeline of buyer and seller leads. The objective is to build relationships, understand the needs of potential clients, and position yourself as a go-to resource when they are ready to buy or sell real estate.

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For some sellers, cash offers can actually be a tool for listing agents

Inman

Offerpad's agent partnership program gives agents another tool when making listing presentations, and pays them a 3 percent referral fee when their client accepts an offer from the iBuyer.

Tools 152
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28 real estate circle prospecting ideas, tips, tools & scripts

Housing Wire

In light of the recent NAR lawsuit outcome , seller leads are even more crucial. 8 circle prospecting ideas — a deep dive 8 effective circle prospecting scripts 9 pro tips for expert-level circle prospecting 3 circle prospecting tools What is circle prospecting? Buying leads is easy but expensive. Anything that provides them value.

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How to prepare a comparative market analysis (CMA) report

Housing Wire

It is an essential tool that allows agents to clearly communicate a pricing benchmark for a property. Successful agents create effective and accurate CMA reports that help their clients make informed decisions. Sellers would be able to carefully review comparable properties on the market as well as those that have successfully closed.

Marketing 372
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How to become a luxury real estate agent

Housing Wire

If you’re known in your market as the expert who successfully sells properties between $1 to $3 million, how do you start getting clients looking for homes valued at $10 million+? How do you convince the sellers of $15 million homes to work with you? Don’t try to do everything or be everything to everyone! Visit Agent Image 3.