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The 22 must-have real estate marketing tools for 2024

Housing Wire

Our comprehensive guide to the best real estate marketing tools provides you with a helpful assortment of easy-to-use, effective marketing products to turn your business into a revenue engine in 2024.

Tools 411
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16 real estate prospecting ideas, tips & tools for 2023

Housing Wire

The objective is to build relationships, understand the needs of potential clients, and position yourself as a go-to resource when they are ready to buy or sell real estate. This includes using social media, email marketing, online advertising, and maintaining a professional website to attract and engage potential clients.

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Real estate farming: Become the go-to agent in your area using these tips, tools & strategies

Housing Wire

Real estate farming, otherwise known as geo-farming, is a dependable lead generation method that can help to create a steady pipeline of real estate leads and clients in your area. If you want to add effective real estate farming tips, tools and tactics to your marketing arsenal, our guide will show you how it’s done.

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The ultimate guide to real estate lead generation ideas for  2023

Housing Wire

From upgrading your real estate website with eye-catching and functional marketing tools, to harnessing AI and a few other unconventional tactics, this guide explains the best lead generation ideas for real estate agents. Learn more Use this tool: SmartZip SmartZip uses predictive analytics to identify potential sellers in your area.

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28 real estate circle prospecting ideas, tips, tools & scripts

Housing Wire

8 circle prospecting ideas — a deep dive 8 effective circle prospecting scripts 9 pro tips for expert-level circle prospecting 3 circle prospecting tools What is circle prospecting? It’s a method to establish and nurture relationships with both potential clients and other stakeholders within a defined area.

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Best real estate apps for agents in 2024

Housing Wire

The days of running back to the office to write a tricky email to a client, follow up with a lead, or post on social media are long gone — and they’re never coming back. It’s also an ideal tool for working with clients requiring the personal touch only video can provide.

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29 Cutting-Edge Real Estate Marketing Ideas for 2024

Housing Wire

People’s choices in homes and locations are evolving, and they’re relying more on digital tools to find their perfect place. Demonstrating you have a keen understanding of the whole client journey — from staging and listing to settling into a brand-new home — will give you a competitive advantage.