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Best real estate apps for agents in 2024

Housing Wire

In 2024, agents have two choices; learn how to run your entire business from the apps on your phone or tablet, or find a new career. These tools can help you cut your speed to lead time in half, market your business, generate and nurture leads, and even leverage bleeding-edge AI tools to 10x your productivity.

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Recruiting real estate agents: A complete roadmap for 2024

Housing Wire

The data are sobering: The Agent Movement Index , the number of experienced Realtors switching brokerages each month, was at its lowest level since 2016. The number of agents switching brokerages is ticking upward and markets are stabilizing across the country. If you want to learn how to recruit agents, now is the time.

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5 steps to succeed as a real estate agent in a down market 

Housing Wire

It’s a weird time to be a real estate agent , and I see it all around me here in the Denver metro. But what happens to real estate agents when the market shifts and goes down? In fact, some of the most successful real estate agents have thrived even more when times are tough. I think that’s the thing most missed with agents.

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Download these 9 real estate prospecting letter templates that actually work

Housing Wire

Access to a hyper-local agent is more important now than ever. You can absolutely send this type of mailer to homeowners around a recently sold property that someone else sold — but make sure you adjust the language and ensure it’s clear you were not the listing agent. I recommend getting permission from the listing agent first.

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The 11 best real estate CRMs for 2024

Housing Wire

It’s a high-functioning customer relationship management (CRM) tool with robust features, integrations and automation. Below, we take a deep dive into the best real estate CRM solutions for solo agents, teams and brokerages. We looked for features like task automation, pipeline management and integration with other commonly used tools.

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30 real estate social media post ideas (+ popular agents to follow)

Housing Wire

With its potential to reach new clients and gain tremendous ROI, social media has become one of the most effective marketing tools for businesses big and small. Sixty percent of agents surveyed believe that social media provides higher quality leads than the MLS. Sharing your success lends to your credibility as an agent.

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Zillow’s new AI feature can talk to home shoppers like it’s a friend

Housing Wire

It is also training machine learning models to get better at responding to users’ queries in “human-like sentences.” “Beyond easy-to-filter criteria like bedrooms and bathrooms, buyers are considering many other specific features that match their unique lifestyle,” Jenny Arden, Zillow’s chief design officer, said in a statement.