How agents build trust for stronger, longer client relationships
Inman
MARCH 11, 2024
Agents who leverage new digital tools and services can bring more expertise to clients, but only after trust has been established.
Real estate agents are bracing for the impact of the commission lawsuits
Housing Wire
DECEMBER 27, 2023
In the nearly two months since a Missouri jury found the real estate industry liable for colluding to artificially inflate real estate agent commissions, Jason Posnick has fielded a lot of questions about commissions and cooperative compensation from clients. A wise agent right now is talking to buyers and sellers,” Brown said.
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Why regular check-ins are the unsung heroes of agent retention
Housing Wire
NOVEMBER 29, 2023
However, the tactical approach of regular check-ins and focusing on retention as a cornerstone of fortifying your real estate agent ranks is often underestimated or overlooked. According to the National Association of Realtors (NAR), the average tenure of an agent with a brokerage is six years.
Agents 
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7 spring pop-bys that’ll perk up your client relationships
Inman
FEBRUARY 9, 2024
Want to make real estate more fun for you and your clients? Check out Darryl Davis' ideas for spring-themed gifts.
Your essential marketing toolkit for a post-NAR settlement landscape
Inman
MAY 13, 2024
Ready to transform the way you communicate your value to clients? Marketing expert Marci James helps you reshape the agent-client relationship by prioritizing clear communication and exceptional results.
Four secrets to mastering client retention
Housing Wire
JULY 20, 2023
There have been numerous studies done on client retention over the years, and while the exact figures vary, most suggest that it can be anywhere from five to 25 times more expensive to acquire a new client than to keep an existing one. 74% of sellers say they would use that same agent again, or recommend them to others.
Clients 233
233 
7 out-of-the-box client appreciation ideas
Inman
MARCH 15, 2023
Want to take your client relationships to the next level and have some fun while doing it? Trainer Darryl Davis suggests client appreciation parties — with a twist.
Clients 122
122 
24 of the best listing lead ideas for 2024
Inman
FEBRUARY 5, 2024
Listings remain the name of the game, and agents who have the systems and skills in place to list properties and create client relationships will win, author and coach Darryl Davis writes.
10 ways to help real estate clients overcome commitment issues
Inman
JULY 26, 2023
Whether they're not quite ready to put in an offer or they get a case of cold feet, dealing with commitment issues from clients can leave you feeling frustrated. Coach Darryl Davis offers mindset shifts and strategies to help nurture client relationships.
Clients 114
114 
6 Ideas to Help You Maintain a Client Relationship in Real Estate
CA Realty Training
MARCH 29, 2021
It’s important to know how to set up and maintain a good foundation with your clients. Better relationships mean a better overall experience that will lead to more sales and referrals. First, let’s discuss some ways you can start building relationships that last beyond the first transaction. Communication. Get Personal .
RealScout launches seller lead nurture features
Housing Wire
OCTOBER 24, 2023
Agent-client collaboration platform RealScout announced the launch of RealScout Pro+ on Tuesday, the first significant update to the platform since it was founded in 2012. “It Auto Nurture is described as “a set-and-forget feature” that automates database marketing for agents and teams.
Sellers 312
312 
Turn your record year into a record career by creating client-for-life relationships
Housing Wire
SEPTEMBER 15, 2020
In this low interest rate environment, lenders are staying busy with high volumes and new clients. Ernie Graham: Once you’ve closed a transaction, there’s this natural halo effect you have with the client that means that they think well of you – until they forget about you. EG: You create balance by focusing on quality.
Clients 432
432 
Strategies for securing listings in today’s housing market
Housing Wire
JULY 20, 2023
By embracing different opportunities, agents can expand their chances of securing more listings and growing their business. A trustworthy Client Relationship Management (CRM) system is an important asset, allowing agents to effectively manage and track interactions with clients.
Housing Market 362
362 
This fun Swedish daily ritual builds better businesses
Inman
FEBRUARY 20, 2024
Nikki Beauchamp explores how adopting "fika" on the daily can help nurture colleague and client relationships and create a company culture agents (and clients) want to join. Have you heard of the Swedish tradition "fika"?
6 steps to add to your real estate communication plan
Housing Wire
SEPTEMBER 20, 2023
When it comes to keeping in touch with your clients, consistency is key. At the same time, your touch points should be authentic and help you build and nurture client relationships beyond the transaction. Friend your past clients, stay engaged and be supportive, but don’t stalk them.
Real Estate 364
364 
4 common conversations your clients don’t want to have
Inman
MAY 3, 2023
Here's how to approach four common bad-news scenarios and keep your client relationship moving forward. Communication in all types of circumstances can help to set your services apart.
Clients 78
78 
Top Producer Review: Features, pricing & alternatives
Housing Wire
APRIL 24, 2024
While the real estate industry is forever in flux, one constant is that it’s a relationship business. One of the biggest challenges for agents is finding new clients and staying top-of-mind until they are ready to buy or sell. Automated lead nurturing helps you consistently follow up with every client. Wondering how?
Real Estate 351
351 
The influencer’s edge: Thriving in real estate during times of change
Housing Wire
NOVEMBER 28, 2023
The savvy real estate agents and loan officers see this not a crisis but a golden opportunity. This is a call to arms for real estate agents and loan officers ready to seize the day. Your clients need a guide, and you are poised to be that guiding light. You need to own the narrative with your clients.
Real Estate 298
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The art of gift-giving in real estate: A personal touch
Housing Wire
JANUARY 10, 2024
Add the clients’ names and the date of their closing. During the transaction process, be on the lookout for little hints from your clients about things they like or things they enjoy, then think about how you can take them to the next level. However, you don’t have to break the bank to gift well.
Real Estate 337
337 
Mark McLaughlin: Client trust is all that matters — all else is ‘noise’
Inman
NOVEMBER 16, 2023
Compass' chief real estate strategist is speaking this week at the brokerage's annual RETREAT on "The Future of the Industry and Client Representation." In a recent conversation with Inman, he shared insights and predictions.
Clients 151
151 
Real estate tech roundup: CoStar buys Homesnap
Housing Wire
NOVEMBER 24, 2020
The addition of Homesnap will increase the number of brokers and active agent users on CoStar’s platforms from approximately 100,000 to over 400,000, the company said. Homesnap has great relationships, data , software, and tools for residential real estate professionals that are complementary to our existing offerings ,” Florance said.
Real Estate 424
424 
9 Things Clients Expect from Their Real Estate Agent
McKissock
JUNE 26, 2022
Part of knowing your audience as a real estate agent is anticipating what they need and expect from your services. Without accounting for your real estate clients’ common needs and expectations , you might be underperforming and risk losing their business. So, take the appropriate steps to ensure your clients don’t feel ignored.
How agents can rise to the top of their market in the next 90 days
Inman
MAY 3, 2024
Real estate coach Jonathan Lack shares insights for what agents can do in the next 30, 60 and 90 days to perform at a higher level in the wake of commission lawsuit settlements.
Agents 140
140 
The best free real estate CRMs for 2024 (+4 low-cost alternatives)
Housing Wire
DECEMBER 7, 2023
As the real estate market continues to grapple with high interest rates and low inventory, agents entering the market are looking for affordable client relationship management (CRM) tools that offer a cost-effective means to automate and manage client interactions.
Real Estate 379
379 
Lesson Learned: Listen more than you speak
Inman
OCTOBER 24, 2023
Find out how Jersey City real estate professional Diana Sutherlin puts her background in acting and marketing to work to improve client relationships.
Real estate technology adoption in a post-pandemic world
Housing Wire
DECEMBER 23, 2020
Agents, teams and brokerages are now seriously reconsidering the technology platform, tools and services needed to effectively do business today. In these uncertain and volatile times, successful agents have learned how to lean in to the power of technology to help them stay focused on what they do best. .
Real Estate 457
457 
8 best places to buy real estate leads in 2023
Housing Wire
NOVEMBER 2, 2023
Real estate agents are always looking for vetted, high-quality leads — and especially so during 2023 market conditions. These providers offer a rapid and cost-effective means for real estate agents to gather a list of potential clients and ultimately boost sales.
Real Estate 362
362 
How does the “buy before you sell” model differ from iBuyers and Power buyers?
Housing Wire
FEBRUARY 14, 2024
The second stage was pioneered by real estate agents that saw how hard the consumer experience was first-hand, so they created the PowerBuyer model to address those issues with less cost relative to iBuyers. It also arms the borrower’s real estate agent with a more powerful offer to win their client’s next property.
Buyers 370
370 
4 Ways to Help Manage Client Expectations
McKissock
JULY 6, 2022
One of the main responsibilities of a real estate agent is to effectively organize all the competing interests of a transaction (or pieces of the jigsaw puzzle). Most agents quickly realize that “coordinating the chaos” is a major part of their role in a given transaction. As agents, we know better.
Clients 87
87 
NotaryCam’s eClose 360 platform allows borrowers to close anytime, with hybrid and mobile options
Housing Wire
JULY 31, 2022
In fact, NotaryCam’s technology remains the only RON platform that scales in every jurisdiction, providing mortgage lenders and their settlement agents a competitive advantage when it comes to helping their clients close. The pandemic has brought extra hurdles for everyone.
How the homeowner management approach builds a moat around real estate businesses
Housing Wire
JUNE 19, 2023
Historically, though, professionals let their clients go after the transaction is complete rather than building a moat around the client that assures future transactions. The newest prop tech applications to moat the client relationship are home management tools. Offer bundled services options.
Real Estate 287
287 
Breaking Up with Difficult Real Estate Clients
McKissock
AUGUST 19, 2020
As a real estate agent, you spend a great deal of time soliciting to build your roster. The goal is generally to garner clients that will give you repeat business—and good word of mouth. As such, the thought of ending a client relationship may seem unfathomable. Reasons to end a client relationship.
Real Estate 52
52 
ServiceLink offers brokers constant communication and transparency into valuation and closing
Housing Wire
JUNE 30, 2021
“We provide title and closing services in all 50 states, and the broker works with the exact same client service team,” ServiceLink client relationship executive Nicole Blosch said. More than 50 years of title industry expertise gives ServiceLink unique insight into the needs of our wholesale clients.
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Meet the HousingWire Annual Welcome Committee: Haley Parker
Housing Wire
SEPTEMBER 22, 2022
Real Estate is the hottest topic out here and, in my opinion, Scottsdale is home to some of the best lenders and agents in the country! Industry professionals need to sell themselves in this market to build trust with existing agents. People need to be getting out in front of agents, existing and new, as much as possible.
Deephaven Mortgage offers hands-on training to help brokers gain expertise with non-QM product offerings
Housing Wire
JULY 1, 2022
On the other hand, they’re often worried it may be difficult to learn how to broker non-QM,” said Shelly Griffin, Senior Vice President of Client Development. We also provide them with white label marketing materials explaining non-QM and different product options that they can simply pass on to borrowers or real estate agents.”.
Training 344
344 
4 Must-Have Tech Tools Every Agent Should Have
McKissock
OCTOBER 5, 2020
Staying on top of industry trends is especially important for agents as every intricate part of a transaction can improve using technology and software. In this article, we will cover some of the most useful and innovative solutions out there to help any agent run their business ethically and efficiently as possible. #1:
Tools 103
103 
10 best real estate software solutions for agents in 2024
Housing Wire
DECEMBER 6, 2023
With home prices expected to hold steady and even grow in many markets, real estate agents face a unique market shaped by shifting demographics, evolving buyer expectations and lingering economic uncertainties. In this article Overview: Best Real Estate Software for 2024 PropertyBase Market Leader Wise Agent Zurple BoomTown!
Real Estate 372
372 
3 Out-of-the-Box Ways to Generate Referrals
McKissock
SEPTEMBER 6, 2022
When it comes to making money as a real estate agent, obtaining referrals can be one of the most profitable parts of your job. While agents should certainly make an effort every day to create referrals, weekends open up more interesting possibilities. Send out goodies.
NAR: Appraisal License Equivalency Credit for RE Agents?
Appraisal Today
DECEMBER 2, 2022
My comments: Real estate agents and brokers are salespersons. Over the years, I observed that successful real estate agents seldom switched to the much less profitable appraisal side. On the other side, appraisal provides excellent experience for real estate agents. They provide CMAs, etc., which can relate to valuation.
Appraisal 81
81 
The evolution of the more productive real estate agent
Housing Wire
APRIL 20, 2022
Bonnie Williamson never intended to be a real estate agent. million – brokerages have become less focused on attracting new agents into the industry and instead more focused on increasing the productivity of the agents they have. Roughly six months into its launch and agents have had mixed reactions to Command and its utility.
Gary Gold’s advice: ‘Create a machine to get more business’
Inman
JUNE 23, 2023
The luxury real estate giant with Coldwell Banker recently launched his first-ever live, online mentorship program and is sharing his tricks of the trade with other agents for how to "Compete and Beat the Best."
Business 115
115 
The Balestracci Group Achieves Diamond status at 2022 RACM Awards
Lamacchia Realty
MAY 1, 2022
As an Individual, the agent must have sold a minimum of $4 million volume plus a minimum of 16 units, or 22 units with no minimum volume, or $8 million with no minimum units. With 85% of his business coming from referrals and repeat business, it comes as no surprise he truly understands the power of successful client relationships.
Realtors 68
68 
Working with Millennials: Q&A with Mike McElroy
McKissock
AUGUST 9, 2021
His approach to the client relationship centers around education, trust, proactive communication, market knowledge, aggressive facilitation of the transaction—and the use of cutting-edge technology. How does Mike find success with his Millennial real estate clients ? Q: How do your Millennial clients find their way to you?
Clients 96
96 
The 11 best real estate CRMs for 2024
Housing Wire
JANUARY 12, 2024
What’s the secret to nurturing leads and turning them into loyal clients? It’s a high-functioning customer relationship management (CRM) tool with robust features, integrations and automation. As your real estate business expands, nurturing your growing client base inevitably leads to a need for improved communication.
Real Estate 419
419 
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