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The 22 must-have real estate marketing tools for 2024

Housing Wire

Our comprehensive guide to the best real estate marketing tools provides you with a helpful assortment of easy-to-use, effective marketing products to turn your business into a revenue engine in 2024. When you buy through our links, we may earn a commission.

Tools 411
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10 best real estate software solutions for agents in 2024

Housing Wire

Buying Options See Details Pros + Cons Pros: Custom client CRM pipelines Built-in hyperlocal SEO features Option to book a demo Cons: Minimum of 10 users required. Why we picked it The reason for selecting Wise Agent lies is for its balance of essential CRM functionalities and advanced marketing tools. Inconsistent customer service.

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6 best real estate lead generation websites for 2023

Housing Wire

Buyer and seller-specific landing pages: You’ll want a site that offers visitor-specific content pages. For example, buyers will want to browse listings while home sellers visiting your site will appreciate your free home valuations. Mobile-friendly design: Like many of us, homebuyers are constantly on the go.

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The 11 best real estate CRMs for 2024

Housing Wire

It’s a high-functioning customer relationship management (CRM) tool with robust features, integrations and automation. The best real estate CRM solution is the one that will manage your client interactions, increase the number of touchpoints with each client, and convert leads seamlessly into buyers and sellers.

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Top Producer Review: Features, pricing & alternatives

Housing Wire

In this article, we’ll review Top Producer’s comprehensive suite of solutions and the benefits of each tool in the Top Producer arsenal. Today, It is an all-in-one platform designed to help real estate agents manage many aspects of their business, including building meaningful relationships to grow repeat and referral business with clients.

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SmartZip Review: Can data improve your prospecting game?

Housing Wire

SmartZip uses predictive analytics to pinpoint likely sellers from 6 to 18 months in advance, offering a huge advantage in today’s low inventory market. Choose one or more marketing tool — including email, online ads, or direct mail — to introduce yourself to every high-potential prospect in your targeted neighborhoods or zip codes.

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The best free real estate CRMs for 2024 (+4 low-cost alternatives)

Housing Wire

As the real estate market continues to grapple with high interest rates and low inventory, agents entering the market are looking for affordable client relationship management (CRM) tools that offer a cost-effective means to automate and manage client interactions.