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How to write a lead-winning, memorable real estate agent bio (+ examples)

Housing Wire

As a real estate agent, you may think clients should care more about their next home than your life story. And while that may be true, well-crafted real estate agent bios can build trust and credibility and serve as a powerful tool in an agent’s marketing arsenal — giving prospective clients.

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Opinion: In a digital world, do real estate agents serve a purpose?

Housing Wire

In a world enamored with all things digital and AI , one would think that real estate agents don’t serve any purpose, but it’s totally untrue. Moreover, the concept remains a central theme of some arguments contained in the plethora of lawsuits that are now carpet bombing the real estate industry.

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Real estate agents are bracing for the impact of the commission lawsuits

Housing Wire

In the nearly two months since a Missouri jury found the real estate industry liable for colluding to artificially inflate real estate agent commissions, Jason Posnick has fielded a lot of questions about commissions and cooperative compensation from clients. It has been cool to hear that.

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Are homebuilders burning bridges with real estate agents?

Housing Wire

Alanna Strei of eXp Realty in San Diego and Cornerstone Communities’ new San Diego townhouses. Real estate agent Alanna Strei’s client wanted to check out “Tesoro Vista Del Sur,” 134 newly built townhouses in the Ocean View Hills area of San Diego. Do you need an agent when you have 10 buyers for every home?”

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5 activities real estate agents should do every morning

Housing Wire

The past year and a half, with its rising mortgage rates , low inventory, and economic uncertainty, has been a challenge for real estate pros, not to mention the buyers and sellers they serve. Regularly update content, share valuable insights about the local market, and interact with potential clients.

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How to leverage real estate testimonials to attract new clients (+ examples & scripts)

Housing Wire

Referral business is crucial to your bottom line as an agent. Imagine if you could bottle the enthusiasm your clients have for working with you and use it to capture new business in 2024. That’s where real estate testimonials come into play. If you find success through Zillow, then that should be your primary focus.

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Two home offices? Real estate agents dish on the latest must-have amenities

Housing Wire

In the age of COVID-19, Peck Barham knew that prospective home buyers would pepper him with questions about home offices as they decamped downtown Birmingham for the spacious suburbs. But the agent with TeamBarham, Keller Williams Homewood didn’t expect the grub question. Across large swaths of the U.S.,