Housing Wire

FEBRUARY 9, 2024

Our comprehensive guide to the best real estate marketing tools provides you with a helpful assortment of easy-to-use, effective marketing products to turn your business into a revenue engine in 2024. We know — you didn’t get into real estate for the love of marketing or tech.

Tools 411

Tools Real Estate Marketing Real Estate Agent 411

Housing Wire

OCTOBER 20, 2023

The world of real estate is constantly in flux, yet one thing remains true: Lead generation is one of the most important requirements for maintaining a successful real estate business. Particularly in the 2023 economy, with interest rates on mortgage rates stubbornly perched around 7.5% By being true to yourself.

Real Estate 367

Real Estate Tools Open Houses Advertising 367

Housing Wire

SEPTEMBER 11, 2020

Real estate agent safety has been a concern for years, as the job requires showing empty homes or homes occupied by others, and meeting new people, often alone. Just this week, NAR reported that a real estate agent in Draper, Utah, was showing what she thought was a vacant house for sale to a potential buyer.

Open Houses 545

Open Houses Realtors Real Estate Agent Agents 545

Housing Wire

FEBRUARY 13, 2024

Don’t look at the names in your past client and sphere list and assume they would not do something. A question I love to ask potential sellers is “By when would you like your home sold to the right buyer?” Commit to two open houses per week Maximize the return on those open houses. Things change.

Real Estate Agent 371

Real Estate Agent Real Estate Agents Open Houses 371

Housing Wire

NOVEMBER 16, 2023

New findings from the National Association of Realtors (NAR) show a fresh picture of who’s buying and selling homes, with more first-time buyers entering the market and families looking for homes that fit multiple generations. For real estate professionals, the changing landscape is a call to action.

Real Estate 363

Real Estate Marketing Real Estate Agent Tools 363

Housing Wire

OCTOBER 19, 2023

Event marketing can be key to success in building relationships and meeting new potential buyers and sellers. You can use these for door-knocking, lead follow-up, open house giveaways, and at the closing table. March: Think tax time, free CMAs, and closing statements that you can send to last year’s clients.

Real Estate Agent 404

Real Estate Agent Real Estate Agents Open Houses 404

Housing Wire

MARCH 22, 2024

With low housing inventory nationwide, agents are using innovative ways to find real estate seller leads and convert them into listings. To help you snag more listings, we updated our list of proven strategies to win more real estate seller leads in 2024. Visit Market Leader 2.

Real Estate 364

Real Estate Sellers Real Estate Agent Tools 364

Housing Wire

OCTOBER 13, 2023

It’s a weird time to be a real estate agent , and I see it all around me here in the Denver metro. Brokers who rode the proverbial wave of real estate during the pandemic and have now had to reroute or pivot to figure out how to navigate a market that was once boasting the lowest rates in decades are disoriented.

Real Estate Agent 461

Real Estate Agent Real Estate Agents Marketing 461

Housing Wire

FEBRUARY 28, 2024

To help, I put together my best strategies for real estate social media marketing that still work in 2024, common mistakes to avoid, how to choose which platforms to focus on, and my favorite free and paid social media tools that can cut your work in half. Social media gives you the perfect opportunity to build a brand that resonates.

Real Estate 397

Real Estate Marketing Tools Contracts 397

Housing Wire

MARCH 15, 2024

These housing professionals have been gaming out the potential impact on buyers’ agents – a significant source of referrals. Loan officers and mortgage executives expect home sellers and homebuyers to negotiate more aggressively on commission paid to buyer agents, potentially bringing costs down.

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Buyers Agents Mortgage Real Estate Agent 498

Housing Wire

JANUARY 12, 2024

What’s the secret to nurturing leads and turning them into loyal clients? As your real estate business expands, nurturing your growing client base inevitably leads to a need for improved communication. Below, we take a deep dive into the best real estate CRM solutions for solo agents, teams and brokerages.

Real Estate 405

Real Estate Real Estate Agent Tools Agents 405

Housing Wire

OCTOBER 20, 2023

With its potential to reach new clients and gain tremendous ROI, social media has become one of the most effective marketing tools for businesses big and small. We’ve compiled this list of savvy real estate social media post ideas to inspire your social strategy and keep your Instagram feed fresh and fun.

Real Estate 342

Real Estate Agents Real Estate Agent Clients 342

Housing Wire

JANUARY 10, 2024

In the world of real estate , transactions are not merely about properties but also the people behind them. Rethinking branded gifts One common practice in the real estate industry is gifting branded items like Cutco knives to home buyers and sellers. Add the clients’ names and the date of their closing.

Real Estate 322

Real Estate Clients Retail Client Relationships 322

Housing Wire

OCTOBER 17, 2023

Whether you’re a seasoned real estate agent looking to expand your reach or a newcomer eager to establish your digital footprint, ahead we delve into the best real estate lead generation websites for 2023. Buyer and seller-specific landing pages: You’ll want a site that offers visitor-specific content pages.

Real Estate 375

Real Estate Real Estate Agent Agents Tools 375

Housing Wire

NOVEMBER 9, 2023

Real estate agents: You can turn the next quarter into your best one yet by following this profitable and proactive plan. There are people who will absolutely be buying or selling real estate in the next 100 days. Don’t get mad when another agent lists your past client if you’re not making the effort.

Real Estate Agent 361

Real Estate Agent Real Estate Agents Open Houses 361

Housing Wire

JANUARY 25, 2024

While the exact mix of agent types you need will vary, this is a good starting point for most brokerages: Producing buyer’s agents: 65% Ideally, producing buyer’s agents should be the bulk of your recruiting efforts. A team or brokerage with nothing but producing buyer’s agents can still be highly profitable.

Real Estate Agent 370

Real Estate Agent Real Estate Agents Brokerage 370

Housing Wire

NOVEMBER 2, 2023

Real estate agents are always looking for vetted, high-quality leads — and especially so during 2023 market conditions. These providers offer a rapid and cost-effective means for real estate agents to gather a list of potential clients and ultimately boost sales.

Real Estate 345

Real Estate Real Estate Agent Tools Agents 345

Housing Wire

AUGUST 9, 2023

The advent of artificial intelligence (AI) has been sending shockwaves across nearly every industry, and real estate is no exception. This piece will explore some of the key domains where AI is having the greatest impact for real estate agents, brokers and the innovative companies leading the charge.

Real Estate Agent 357

Real Estate Agent Real Estate Agents Clients 357

Housing Wire

JANUARY 24, 2024

What constitutes a “lowball” offer, when is it appropriate or not appropriate and how can you encourage your buyer clients to stop insisting on offering a price that’s unlikely to result in an offer? So do buyer’s credit scores , ratios and down payment funds. Our mission is to actually get you this house, right?”

Buyers 407

Buyers Sellers Agents Counter Offer 407

Housing Wire

FEBRUARY 8, 2024

Real estate farming, otherwise known as geo-farming, is a dependable lead generation method that can help to create a steady pipeline of real estate leads and clients in your area. In this article What is real estate farming? Why should I try real estate farming?

Real Estate 310

Real Estate Tools Agents Real Estate Agent 310

Housing Wire

MAY 3, 2024

RealReports is a real estate platform that gathers property data — including permits, climate risk, rental rates, flood insurance costs, internet providers and speeds, crime statistics, solar potential, liens, zoning details, remodel potential and valuation — in one place.

Real Estate Agent 367

Real Estate Agent Real Estate Clients Agents 367

Housing Wire

JANUARY 10, 2024

Between leveraging your personal network, filming YouTube videos and even the unpleasant task of cold prospecting, real estate professionals today wear all the hats. Yet, in a competitive real estate market, agents don’t always have the luxury of investing months into long-term brand-building.

Real Estate 323

Real Estate Real Estate Agent Tools Agents 323

Housing Wire

FEBRUARY 26, 2024

Real estate marketing isn’t just about posting a few property listings and hoping for the best. The most successful real estate agents aren’t always the ones with the most experience — but rather those who know how to leverage the best real estate marketing companies and digital tools for their success.

Real Estate 349

Real Estate Business Real Estate Agent Marketing 349

Housing Wire

FEBRUARY 22, 2023

The relationship between a loan officer and a real estate agent is one of the most important pieces of the puzzle, as the two must combine forces to help borrowers achieve their goal of buying a home. Are you properly nurturing your relationship with your real estate partners?

Real Estate 344

Real Estate Real Estate Agent Loan Officers Agents 344

Housing Wire

MAY 16, 2024

Property documents offer real estate agents and their clients crucial insights; however, they are often long, full of legalese, and poorly formatted, making them extremely tedious to review and understand,” James Rogers, co-founder and CEO of RealReports, said in a statement. “Now

Real Estate Agent 329

Real Estate Agent Real Estate Brokerage Sellers 329

Housing Wire

OCTOBER 22, 2023

Texas residents interested in becoming a real estate agent must first complete 180 hours of approved coursework to be eligible to sit the state licensure exam. We estimate that it’ll take three to six months to get up and running as a licensed real estate agent in the Lone Star State.

Real Estate 351

Real Estate Real Estate Agent Agents Brokerage 351

Housing Wire

JULY 25, 2023

Your job in real estate is to be a problem solver. You are a real estate professional , they have a home to sell. The most logical prospect for listings in any real estate market is the homeowner of an expired listing. Tim and Julie Harris host a podcast for real estate professionals.

Real Estate Agent 273

Real Estate Agent Real Estate Agents Sellers 273

Housing Wire

APRIL 16, 2024

As the engines of the housing and mortgage markets continue to sputter due to higher interest rates and fewer buyers, industry innovators are looking for ways to get their company’s wheels off the ground. of the loan amount, with a $5,000 cap, which adds to the typical buyer-side agent commission of up to 3%.

Real Estate Agent 401

Real Estate Agent Loan Officers Real Estate Agents 401

Housing Wire

MARCH 25, 2024

During a virtual open house hosted by Keller Williams to answer agent and broker questions about the settlements in the commission lawsuits , the overwhelming message was for real estate professionals to focus on what they can control. Don’t panic.

Agents 378

Agents Advertising Real Estate Buyers 378

Housing Wire

DECEMBER 20, 2023

Real estate agents and brokers , are you relying solely on that buyer drip you set up for your motivated and qualified clients? Today we’ll show you how to deploy 6 creative ways to get more from your searches so you can get those buyers in contract faster. Are your buyers being more proactive than you are?

Real Estate Agent 355

Real Estate Agent Buyers Real Estate Clients 355

McKissock

JUNE 26, 2022

Part of knowing your audience as a real estate agent is anticipating what they need and expect from your services. Without accounting for your real estate clients’ common needs and expectations , you might be underperforming and risk losing their business. Help Get a Client Pre-Approved for Lending.

Real Estate Agent 66

Real Estate Agent Clients Real Estate Agents 66

Housing Wire

NOVEMBER 1, 2023

The real estate industry as agents and brokers know it has been turned upside down. However, real estate brokers across the country have already begun preparing themselves, their firms and their agents for the worst. Can we ask if the buyer is represented now?

Open Houses 461

Open Houses Brokerage Agents Realtors 461

McKissock

MARCH 10, 2021

When a real estate client defects, it might not be something you are doing to drive away real estate clients. There could be any number of reasons why the client decides to look elsewhere. The worst thing you can do is stop communicating or fail to communicate enough with your clients.

Clients 94

Clients Real Estate Real Estate Agent Agents 94

Housing Wire

SEPTEMBER 28, 2020

based brokerage, announced last week the launch of its custom real estate listing system, PROJETO. This system uses virtual reality technology which allows clients to be put in a virtual representation of a property that hasn’t been built yet. Urban District Realty , a Washington, D.C.-based

Brokerage 544

Brokerage Real Estate Agent Realty Real Estate 544

Raleigh Realty

FEBRUARY 4, 2022

What is Dual Agency in Real Estate and Should you Avoid it Most buyers and sellers are familiar with how listing agents and buyer’s agents work which leads us to the question of what is dual agency in real estate? What is Dual Agency in Real Estate? What are the Pros and Cons of Dual Agency?

Real Estate 148

Real Estate Real Estate Agent Sellers Agents 148

Appraisal Buzz

MAY 3, 2024

The Home Report provides automatically generated, unique property data details from a scan of a property to help give home buyers and sellers a comprehensive understanding of the home’s layout. In developing these new products, we wanted to make it easier than ever for users to deliver more value to their clients.

Open Houses 195

Open Houses Inspection Sellers Buyers 195

Housing Wire

JANUARY 29, 2024

When it comes to home staging, there are two homeowner camps: those who think it’s a waste of money and don’t want to pay more to make their home more attractive to buyers and those who realize the worth and are willing to make the investment needed. I pay for the first month of staging for my clients.

Realtors 418

Realtors Buyers Agents Decorating 418