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How to become a luxury real estate agent

Housing Wire

Working in real estate sales for a few years, and now you want to challenge yourself and raise the stakes? You might be ready to take on the luxury real estate market! I’ll show you what it takes to succeed as a luxury real estate agent in any market. Visit Agent Image 3.

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How to write a lead-winning, memorable real estate agent bio (+ examples)

Housing Wire

As a real estate agent, you may think clients should care more about their next home than your life story. And while that may be true, well-crafted real estate agent bios can build trust and credibility and serve as a powerful tool in an agent’s marketing arsenal — giving prospective clients.

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The 22 must-have real estate marketing tools for 2024

Housing Wire

Our comprehensive guide to the best real estate marketing tools provides you with a helpful assortment of easy-to-use, effective marketing products to turn your business into a revenue engine in 2024. Zurple Zurple is a marketing tool for real estate agents that helps them grow their database with high-quality leads.

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Luxury housing market inspires ‘total frenzy’ in vacation boom towns

Housing Wire

In the third quarter, luxury home sales jumped 41.5% , the biggest year-over-year shift since 2013, according to Redfin. And while real estate agents repping luxury homes aren’t seeing as many bidding wars as they did this summer , their respective housing markets are still crazy right now. Presented by: NAMB.

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How to build a comprehensive real estate online presence

Housing Wire

Keep your online presence on brand Choose a clean and sophisticated design that reflects the essence of luxury real estate and your existing brand. Incorporate high-quality images, elegant typography and a color palette that exudes luxury. Trust your instincts, but generally avoid flat, bright colors or busy patterns.

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6 Ways Real Estate Technology Can Ruin Your Business

McKissock

While you can’t do your job without relying on real estate technology to some degree, you do have to be extra careful when you use it. Here are six ways technology can hurt—or even ruin—your real estate business. Clients demand instant gratification because of real estate technology.

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The best real estate companies to work for in 2024 (+ beyond)

Housing Wire

We’ve all heard the news: over 60,000 real estate agents left the profession in the first half of 2023. Whether you’re newly licensed or an experienced agent who had a productive year — if you’re looking for a change, it’s likely you’ve started receiving emails, letters, and phone calls from all kinds of real estate firms.