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Brokerage executives double down on their lead generation strategies

Housing Wire

With home sales still at historically low levels and uncertainty over the commission lawsuits , real estate brokerage executives prize good leads more than ever. To convert these leads into business, the brokerage developed teams — also called units — headed by captains who are successful agents with high lead conversion rates.

Brokerage 328
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47-year-old Florida indie brokerage joins RE/MAX

Housing Wire

The allure of the name recognition of large national brands is causing many independent brokerages to affiliate as mortgage rates rise and housing inventory remains low. The brokerage, which was founded in 1976 by Gene Boone, will now be known as RE/MAX Foxfire. “We

Brokerage 345
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Brian Icenhower on impact of commission lawsuits and low volume

Housing Wire

The recent commission lawsuits have had a profound impact on real estate agents and brokerages as they face increased scrutiny and pressure to provide more transparency in their commission structures and potential conflicts of interest. HousingWire: What was the catalyst for starting Icenhower Coaching and Consulting?

Training 414
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Brokerage showdown: Flat-fee vs. traditional real estate brokerage models

Housing Wire

In the competitive world of real estate recruitment, brokerages fight for the attention and loyalty of talented agents who can drive their success. As the lifeblood of the industry, agents play an important role in attracting clients, closing deals and determining the ultimate profitability of a brokerage.

Brokerage 307
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Opinion: Why aren’t more commercial brokerages seeking affiliated arrangements?

Housing Wire

In fact, there aren’t many mortgage lenders, builders or real estate brokerages that haven’t at least fleetingly entertained the notion. So why aren’t more commercial real estate (CRE) entities – investors , principals, banks, law firms or developers – seeking the same? And why not? buyers and sellers) in a residential deal.

Brokerage 361
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Why regular check-ins are the unsung heroes of agent retention

Housing Wire

A common thought among brokers revolves around the idea that if your gross commission income or office size is not increasing, you’re not successfully growing your brokerage. According to the National Association of Realtors (NAR), the average tenure of an agent with a brokerage is six years.

Agents 379
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Xactus names chief operating officer

Housing Wire

Previously, he was EVP of product development at Credit Plus before Xactus acquired the company in September 2021. I’m honored to step into this position and help Xactus solve new client challenges,” Crockett said in a statement. “We The executive has more than 25 years of mortgage industry experience in helping lenders mitigate risk.

Tenants 311