Housing Wire

JANUARY 29, 2024

Imagine if you could bottle the enthusiasm your clients have for working with you and use it to capture new business in 2024. In this article, we’ll show how to procure top-notch client testimonials, where and how to share them, and how to leverage them to bolster your reputation and close more deals in 2024.

Real Estate 384

Real Estate Clients Real Estate Agent Agents 384

Housing Wire

AUGUST 18, 2023

The slower housing market and uncertain economic conditions took their toll on the number of real estate brokerages and firms that were named to Inc. Last year , over 60 real estate brokerage firms or real estate teams made the list, but this number shrank to just 36 in 2023. The self-reported list ranks U.S. 186 spot on the Inc.

Brokerage 365

Brokerage Real Estate Realty Real Estate Agent 365

Housing Wire

MAY 3, 2024

The product is marketed toward real estate agents to help them build trust and credibility with their clients, a joint news release states. “In In today’s dynamic market, success hinges on effectively conveying your value as an agent and the unique benefits of the tools you use,” Chad Jacobson, CEO at PrimeMLS, said in a statement.

Real Estate Agent 367

Real Estate Agent Real Estate Clients Agents 367

Housing Wire

FEBRUARY 8, 2024

Real estate farming, otherwise known as geo-farming, is a dependable lead generation method that can help to create a steady pipeline of real estate leads and clients in your area. If you want to add effective real estate farming tips, tools and tactics to your marketing arsenal, our guide will show you how it’s done.

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Real Estate Tools Agents Real Estate Agent 310

Housing Wire

MAY 7, 2024

With a 67% annual increase in agent count to 16,680 agents during the first quarter of 2024 , it is no surprise that The Real Brokerage also recorded an 86% annual increase in revenue to nearly $201 million. With Pro Teams, a team or brokerage firm is able to maintain its own internal economics and commission models. million.

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Agents Brokerage Training Business 420

Housing Wire

NOVEMBER 23, 2022

The seller, who struggled to find a buyer in a cooled down housing market, agreed to deposit a lump sum payment into an escrow account at closing – ultimately saving Davis $6,900 in monthly payments in the first two years. It gives the buyer and seller the feeling of beating the mutual enemy, ‘the market,’ and gaming the system.”.

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Buyers Marketing Sellers Loan Officers 463

Housing Wire

JANUARY 12, 2024

What’s the secret to nurturing leads and turning them into loyal clients? It’s a high-functioning customer relationship management (CRM) tool with robust features, integrations and automation. As your real estate business expands, nurturing your growing client base inevitably leads to a need for improved communication.

Real Estate 405

Real Estate Real Estate Agent Tools Agents 405

Housing Wire

DECEMBER 6, 2023

With home prices expected to hold steady and even grow in many markets, real estate agents face a unique market shaped by shifting demographics, evolving buyer expectations and lingering economic uncertainties. As we edge towards 2024, the real estate landscape buzzes with both opportunities and uncertainties. Inconsistent customer service.

Real Estate 355

Real Estate Agents Real Estate Agent Tools 355

Housing Wire

APRIL 25, 2024

The days of running back to the office to write a tricky email to a client, follow up with a lead, or post on social media are long gone — and they’re never coming back. It’s also an ideal tool for working with clients requiring the personal touch only video can provide.

Real Estate 338

Real Estate Agents Open Houses Tools 338

Housing Wire

APRIL 22, 2024

My name is (your name), and I’m a licensed real estate professional with (your brokerage). Check out Wise Pelican Typically, you’d mail the just sold letter to homeowners who live around a property you just helped your client to sell. There are still plenty of buyers interested in this area. Great news! Your neighborhood is hot!

Real Estate 334

Real Estate Open Houses Brokerage Real Estate Agent 334

Housing Wire

FEBRUARY 28, 2024

It requires strategic planning, the right tools, and maybe most importantly, a mindset shift. This is why creating an avatar of your ideal client and creating content for them (and only them) should be your primary goal on social media. That’s where hooks come in. Hooks are short phrases that entice someone to click on your post.

Real Estate 397

Real Estate Marketing Tools Contracts 397

Housing Wire

JULY 28, 2021

While addressing all of these issues is important, should we not have more stories and conversations about how brokerages can capture the most important stakeholder of all? Let’s dive into two areas that technology partners and independent brokerages can align to ensure that demand is captured and more at-bats are won. The homebuyer.

Brokerage 545

Brokerage Real Estate Clients Agents 545

Housing Wire

JULY 29, 2021

In the past, when brokers thought about low-fee brokerage firms, they thought of low service. But, there’s a new breed of low-fee brokerage (not to be confused with a discount brokerage which offers a low commission to buyers and sellers), that is a hybrid between a 100% model and a traditional brokerage.

Brokerage 368

Brokerage Real Estate Technology Agents 368

Housing Wire

NOVEMBER 16, 2023

New findings from the National Association of Realtors (NAR) show a fresh picture of who’s buying and selling homes, with more first-time buyers entering the market and families looking for homes that fit multiple generations. For real estate professionals, the changing landscape is a call to action.

Real Estate 363

Real Estate Marketing Real Estate Agent Tools 363

Housing Wire

FEBRUARY 1, 2024

Most importantly, your website should be designed with prospective clients in mind, giving them the exact information they need and steps to get in touch. Remember — your prospective clients are glancing through dozens of agents’ websites. Then acknowledge their pain points by showing exactly how you can help them.

Real Estate 408

Real Estate Real Estate Agent Agents Brokerage 408

Housing Wire

OCTOBER 17, 2023

Buyer and seller-specific landing pages: You’ll want a site that offers visitor-specific content pages. For example, buyers will want to browse listings while home sellers visiting your site will appreciate your free home valuations. The goal: to stay in touch with any and all visitors to your website. per month plus $249.95

Real Estate 375

Real Estate Real Estate Agent Agents Tools 375

Housing Wire

JANUARY 25, 2024

The data are sobering: The Agent Movement Index , the number of experienced Realtors switching brokerages each month, was at its lowest level since 2016. The number of agents switching brokerages is ticking upward and markets are stabilizing across the country. Thankfully, 2024 is shaping up to be a much better year for recruiters.

Real Estate Agent 370

Real Estate Agent Real Estate Agents Brokerage 370

Housing Wire

OCTOBER 20, 2023

From upgrading your real estate website with eye-catching and functional marketing tools, to harnessing AI and a few other unconventional tactics, this guide explains the best lead generation ideas for real estate agents. Advertising on Zillow can put your website in front of millions of potential buyers and sellers.

Real Estate 367

Real Estate Tools Open Houses Advertising 367

Housing Wire

JANUARY 31, 2024

A jury ruled that NAR and various real estate brokerages conspired to stabilize or increase commissions and used the NAR’s cooperative compensation rule as a vehicle to do it. Michael Ketchmark, the attorney who won the Sitzer/Burnett case, argues that the workload of the buyer’s agent has decreased with the advent of the internet.

Real Estate Agent 410

Real Estate Agent Real Estate Realtors Agents 410

Housing Wire

MARCH 20, 2024

Trading volumes in eight residential brokerage or listings companies rocketed up 319% to almost 80 million shares on Friday. The company monetizes its platform’s traffic in a variety of ways, primarily by selling leads, software-as-a-service tools for agents and advertising services.

Investors 385

Investors Agents Real Estate Buyers 385

Housing Wire

OCTOBER 10, 2023

It is an essential tool that allows agents to clearly communicate a pricing benchmark for a property. Successful agents create effective and accurate CMA reports that help their clients make informed decisions. CMA reports are simple and effective tools. It’s imperative that agents invest their time to properly prepare comps!

Marketing 375

Marketing Real Estate Agent Clients Tools 375

Housing Wire

FEBRUARY 28, 2021

Real estate brokers need to be able to target these clients effectively, so they can close deals quickly. Buyside is a marketing and data analytics company that provides consumer-facing tools aimed to give homebuyers complete transparency. One of the biggest mistakes housing professionals make is not keeping in touch with past clients.

Real Estate 403

Real Estate Brokerage Valuation Clients 403

Housing Wire

MARCH 7, 2024

The area is seeing interest from domestic buyer s in major cities alongside the West Coast looking for a change of scenery and slower living.” The new affiliate currently has 36 agents who serve clients in Shasta County, Siskiyou County, Trinity County and Tehama County.

Real Estate 372

Real Estate Realty Clients Tools 372

Housing Wire

MARCH 22, 2024

By analyzing hundreds of relevant data points, including market trends, historical sales data, consumer behavior, credit card debt, and more, AI tools can forecast which properties are more likely to be listed for sale in the near future. Top tool: Market Leader Tools like Market Leader make driving sellers to home valuation pages easy.

Real Estate 364

Real Estate Sellers Real Estate Agent Tools 364

Housing Wire

NOVEMBER 2, 2023

These providers offer a rapid and cost-effective means for real estate agents to gather a list of potential clients and ultimately boost sales. Market Leader’s unique approach focuses on nurturing leads for long-term client relationships, so it’s great for a solo agent who’s just starting to build their email list.

Real Estate 345

Real Estate Real Estate Agent Tools Agents 345

Housing Wire

JANUARY 26, 2024

This exodus left many brokerages scrambling to replace them and upping their recruiting game. From national brokerages to local boutique offices, every single one of these real estate companies will try to convince you they are the best option. Let’s break it down brokerage by brokerage so you can find the one that’s right for you.

Real Estate 376

Real Estate Brokerage Agents Real Estate Agent 376

Housing Wire

MAY 29, 2024

In 2020, real estate industry veteran Rainy Hake Austin took her decades of experience to The Agency , where she currently serves as president of the Beverly Hills, California-based brokerage firm. Our agents need to trust that we as a brokerage and that I as a leader are aware of what is going on.

Agents 301

Agents Real Estate Agent Real Estate Clients 301

Housing Wire

AUGUST 2, 2023

Mobility Market Intelligence (MMI), a data intelligence and market insight tool provider for the mortgage and real estate industries, has acquired Bonzo – a relationship management and mortgage marketing platform. The company has more than 2,000 clients, according to its website.

Real Estate 370

Real Estate Brokerage Tools Clients 370

Housing Wire

JULY 24, 2023

Side’s thesis is: teamerages are the future,” Steve Capezza, the president of white-label brokerage Side , said. If a team leaves a big brokerage to become a standalone brokerage, then they are an independent brokerage. But what exactly is a teamerage and what sets it apart from a real estate team?

Brokerage 365

Brokerage Agents Real Estate Training 365

Housing Wire

APRIL 20, 2022

million – brokerages have become less focused on attracting new agents into the industry and instead more focused on increasing the productivity of the agents they have. For brokerages – and agents themselves – transaction sides and sales volume are easy ways to measure productivity. Brokerages Invest in Tech.

Real Estate Agent 371

Real Estate Agent Real Estate Agents Brokerage 371

Housing Wire

DECEMBER 7, 2023

As the real estate market continues to grapple with high interest rates and low inventory, agents entering the market are looking for affordable client relationship management (CRM) tools that offer a cost-effective means to automate and manage client interactions.

Real Estate 362

Real Estate Real Estate Agent Tools Agents 362

Housing Wire

AUGUST 9, 2023

Those unwilling to embrace and adopt these cutting-edge tools will likely be left behind. Scaling lead generation with AI In the fast-paced and competitive market we’re experiencing today, effective lead generation can be the make or break of a brokerage.

Real Estate Agent 357

Real Estate Agent Real Estate Agents Clients 357

Housing Wire

OCTOBER 13, 2023

Your prospective clients need to know hat you’re a real estate agent and you’re still an active player in the field. Establishing and maintaining your visibility involves actively engaging with potential clients, networking and participating in the local real estate community. And the more potential clients will trust you.

Real Estate Agent 461

Real Estate Agent Real Estate Agents Marketing 461

Housing Wire

JANUARY 10, 2024

Success depends on how well (and how quickly) you can combine your own marketing skills with the right tools and support systems out there to help you convert leads into clients. While there’s no one-size-fits-all solution, plenty of customizable real estate lead generation tools exist to make your life easier.

Real Estate 323

Real Estate Real Estate Agent Tools Agents 323

Housing Wire

OCTOBER 22, 2021

There are many more moving pieces and loan originators spend a great deal of time communicating with clients and their real estate agents. Rocket Pro TPO helps accelerate the entire mortgage process with underwriting speed and by offering brokers’ clients the information they need in a concise and clear format. .

Tools 343

Tools Clients Technology Real Estate Agent 343

Housing Wire

DECEMBER 15, 2020

Forbes Global Properties is owned and run by brokerages, with a Forbes ownership stake. Unlike other branded real estate groups, Forbes Global Properties is not merely a listing tool for agents — it offers direct and measurable access to potential high-net-worth buyers through Forbes’ worldwide media penetration.”.

Brokerage 352

Brokerage Real Estate Housing Market Sellers 352

Housing Wire

FEBRUARY 26, 2024

The most successful real estate agents aren’t always the ones with the most experience — but rather those who know how to leverage the best real estate marketing companies and digital tools for their success. Ahead, we list the best real estate marketing companies to help you grow your business.

Real Estate 349

Real Estate Business Real Estate Agent Marketing 349