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The evolution of the more productive real estate agent 

Housing Wire

Bonnie Williamson never intended to be a real estate agent. In their place are slick videos, glossy Instagram marketing photos and digital business cards. “I As more and more people enter the real estate industry – membership at the National Association of Realtors has ballooned to a record 1.6

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10 best real estate software solutions for agents in 2024

Housing Wire

As we edge towards 2024, the real estate landscape buzzes with both opportunities and uncertainties. With home prices expected to hold steady and even grow in many markets, real estate agents face a unique market shaped by shifting demographics, evolving buyer expectations and lingering economic uncertainties.

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The 11 best real estate CRMs for 2024

Housing Wire

What’s the secret to nurturing leads and turning them into loyal clients? It’s a high-functioning customer relationship management (CRM) tool with robust features, integrations and automation. As your real estate business expands, nurturing your growing client base inevitably leads to a need for improved communication.

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Why regular check-ins are the unsung heroes of agent retention

Housing Wire

A common thought among brokers revolves around the idea that if your gross commission income or office size is not increasing, you’re not successfully growing your brokerage. According to the National Association of Realtors (NAR), the average tenure of an agent with a brokerage is six years.

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The 22 must-have real estate marketing tools for 2024

Housing Wire

Our comprehensive guide to the best real estate marketing tools provides you with a helpful assortment of easy-to-use, effective marketing products to turn your business into a revenue engine in 2024. Zurple Zurple is a marketing tool for real estate agents that helps them grow their database with high-quality leads.

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Strategies for securing listings in today’s housing market

Housing Wire

By embracing different opportunities, agents can expand their chances of securing more listings and growing their business. This approach establishes a solid foundation for a lasting relationship, minimizing any doubts they may have. This not only strengthens your network but also leads to more business opportunities.

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The influencer’s edge: Thriving in real estate during times of change

Housing Wire

The savvy real estate agents and loan officers see this not a crisis but a golden opportunity. This is a call to arms for real estate agents and loan officers ready to seize the day. While they’re busy worrying, you should be busy working. You need to own the narrative with your clients.