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Real estate agents’ 12-month prospecting plan

Housing Wire

Event marketing can be key to success in building relationships and meeting new potential buyers and sellers. You can use these for door-knocking, lead follow-up, open house giveaways, and at the closing table. Door-knock your neighborhood prior to your open houses with red, white, and blue candy and flags.

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5 steps to succeed as a real estate agent in a down market 

Housing Wire

It’s a weird time to be a real estate agent , and I see it all around me here in the Denver metro. Brokers who rode the proverbial wave of real estate during the pandemic and have now had to reroute or pivot to figure out how to navigate a market that was once boasting the lowest rates in decades are disoriented.

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Recruiting real estate agents: A complete roadmap for 2024

Housing Wire

The data are sobering: The Agent Movement Index , the number of experienced Realtors switching brokerages each month, was at its lowest level since 2016. The number of agents switching brokerages is ticking upward and markets are stabilizing across the country. If you want to learn how to recruit agents, now is the time.

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Real estate agents: Do these 5 things in the next 3 months

Housing Wire

A question I love to ask potential sellers is “By when would you like your home sold to the right buyer?” Commit to two open houses per week Maximize the return on those open houses. Call other agents that you have a relationship with that may not want to or can’t hold their own open houses.

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Four ways real estate agents and brokers can leverage artificial intelligence

Housing Wire

This piece will explore some of the key domains where AI is having the greatest impact for real estate agents, brokers and the innovative companies leading the charge. Their all-in-one platform allows agents to send out mailers to leads at scale, with personalized copy developed by AI and hand-written notes produced by robots.

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Why there are so few real estate agents of color

Housing Wire

Shawneequa Badger, leads an agent team at Corcoran Living in Oakland. Sudi Hernandez of Cloud 9 Real Estate Group loses leads when a client hears her Cuban accent. Amy Kong of Trust Real Estate hosts open houses where people ask, “Where is the agent?”. That compares to a U.S. Already a member?

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How to make at least $100,000 in 100 days as a real estate agent

Housing Wire

Real estate agents: You can turn the next quarter into your best one yet by following this profitable and proactive plan. Contact both people you already know as well as those you don’t know People you know are past clients, people in your sphere of influence and real estate agent referrals.