Friday, April 26, 2024 | The Latest Buzz for the Appraisal Industry

Planet Home Lending Using Total Expert Customer-Focused Tools

National mortgage lender and servicer Planet Home Lending has deployed Total Expert’s CRM and customer engagement platform to increase loan officer productivity, improve marketing and engagement efforts, and enhance customer experiences.

Planet Home Lending will use the Total Experience platform to access a single, 360-degree view of customer profiles, anticipate the financial needs of each customer, and engage them with the right message at the right time. With Total Expert, Planet Home Lending plans

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