At McKissock Learning, we want our customers to have all the resources they need to be successful in real estate. That’s why we’ve teamed up with RISMedia, the leading provider of the most relevant and up-to-date information related to the residential real estate market.
As their Strategic Education Partner, we are able to give our customers free access to the digital edition of the RISMedia monthly magazine.
This real estate magazine is full of thought-provoking and valuable content that prospective and licensed agents of all years of experience can apply to their careers. Here’s a brief overview of what you will find in this month’s edition.
Cover Story
Cracking the Team Code
What does it take to build and lead a team in 2022? This cover story, written by Buffini & Company—the nation’s largest business coaching company—addresses this question and more.
Buffini & Company share insights into how to build a winning team, from choosing the best team model to suit your needs to understanding, organizing, and training your team. Additionally, they offer advice on how to connect with other leaders, how to stay on track, and why you should consider hiring a team coach.
Read the full article here.
Industry News
2022 Housing Market Faces Changes Amid Economic Activity
This piece summarizes the predictions of Dr. Lawrence Yun, chief economist for the National Association of REALTORS® (NAR), as presented during his virtual session at RISMedia’s Real Estate’s Rocking in the New Year on January 6, 2022.
“‘A rising inflationary period, particularly where it really hurts rising rents, will motivate financially well-qualified renters to consider buying a home,’ said Yun. ‘That is why I believe that the spring home-buying season will be very robust.’”
Read the full article here.
Policy News
Cities Should Study Black History Before Spending Federal Infrastructure Funds
“State and local governments will soon receive an influx of federal cash from the $1.2 trillion bipartisan infrastructure bill, signed into law in November 2021.”
In this piece, Alexia Smokler, NAR’s senior policy representative for Fair Housing, argues that local officials “should take steps to ensure that projects prioritize community needs and share benefits equitably—steps that many communities ignored during the last major national infrastructure investment.”
Read the full article here.
Real Estate Tips
5 Ways to Maximize Your Instagram Strategy for Luxury Real Estate Leads
“Luxury real estate is a competitive industry, which can sometimes make it difficult to tap into new, fresh sources of leads,” writes Diane Hartley, president of the Institute for Luxury Home Marketing. “The good news is that luxury real estate professionals are no longer limited by who they know.”
In this piece, Hartley lays out five tips on how you can use Instagram—a visually focused platform that lends itself well to sharing high-end listing photography—to generate real estate leads in the luxury market.
Read the full article here.
Could Bitcoin Real Estate Transactions Become Mainstream?
Cryptocurrency has made its way into real estate. “In fact, the first commercial property in New York has been put on the market exclusively for Bitcoin—29 million dollars’ worth, to be exact.”
This piece argues that “now is the time to study how crypto technology can potentially be used to benefit your real estate practice before it becomes the norm.” Topics include the case for blockchain real estate transactions and how buyers can use Bitcoin to purchase real estate.
Read the full article.
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