PERSON OF THE WEEK: The mortgage industry is on a never-ending quest to achieve the perfect borrower experience. Today, that means lenders must be willing to invest in technology that delivers the best possible online, all-digital, “contactless” experience, as well as personalized and efficient live support via the channel of the borrower’s choice (phone, email, text, etc.)
But in their search to find the perfect mix of technology and skill to wow customers,